And here I thought Nexon was just being cheeky

An excerpt from my "Understanding Business, 9th Edition" book from my Business and Electronics class.

How Free Markets Work


A free market is one in which decisions about what and how much to produce are made by the market—by buyers and sellers negotiating prices for goods and services. You and I and other consumers send signals to tell producers what to make, how many, in what color, and so on. We do that by choosing to buy (or not to buy) certain products and services.


For example, if all of us decided we wanted T-shirts supporting our favorite baseball team, the clothing industry would respond in certain ways. Manufacturers and retailers would increase the price of those T-shirts, because they know people are willing to pay more for the shirts they want. They would also realize they could make more money by making more of those T-shirts. Thus, they have an incentive to pay workers to start earlier and end later. Further, the number of companies making T-shirts would increase. How many T-shirts they make depends on how many we request or buy in the stores. Prices and quantities will continue to change as the number of T-shirts we buy changes.


The same process occurs with most other products. The price tells producers how much to produce. If something is wanted but isn’t available, the price tends to go up until someone begins making more of that product, sells the ones already on hand, or makes a substitute. As a consequence, there’s rarely a long-term shortage of goods in the United States.
(Nickels, William. Understanding Business, 9th Edition. McGraw-Hill Learning Solutions, 2009. p. 36).

And this part should be made a notice every time you enter the FM

How Prices Are Determined


In a free market, prices are not determined by sellers; they are determined by buyers and sellers negotiating in the marketplace. A seller may want to receive $50 for a T-shirt, but the quantity buyers demand at that high price may be quite low. If the seller lowers the price, the quantity demanded is likely to increase. How is a price determined that is acceptable to both buyers and sellers? The answer is found in the microeconomic concepts of supply and demand.
(Nickels, William. Understanding Business, 9th Edition. McGraw-Hill Learning Solutions, 2009. pp. 36 - 37).